Executive Business Partner for $1–10M Founders Who’ve Outgrown VAs
Reclaim 20+ hours/week in 30 days. Install dashboards, delegation, and a weekly exec cadence- done for you.
Buy back 20+ hours/week in 30 days without hiring a $250k COO
TESTIMONIALS (FROM CLIENT WHO HAVE SO MUCH TIME BACK, THEY ACTUALLY COULD TAKE THE TIME TO WRITE A REVIEW):
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“Nat was an absolute game-changer for our team. She kept my head above water during a very demanding season. SmartStart has the discernment to move business forward and make sound decisions even when time and resources are limited- bringing the rare combination of operational excellence and entrepreneurial insight, making an invaluable partner.”
Tech CEO; $4,000,000 Annual Revenue
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“Our renewals pipeline was a mess- we had no process and were constantly drowning trying to manage it. In just one week, we made a 16X ROI on what we spent on SmartStart in renewal fees alone, but also got a system that helped us determine at-risk members to focus on retention, and a system that will make this an easy-lift for life!”
Finance Leader
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“My life got measurably better within 24 hours of starting with SmartStart- I woke up the next morning and felt like I could think for the first time since I started this company. I’ve never thought twice about the cost, except for ‘best money I’ve spent all month”
E-commerce Founder; $10,000,000 in lifetime sales
WHAT YOU GET YOUR
FIRST 30 DAYS:
In 30 days- your calendar, company, and brain feel completely different. Here’s exactly what changes and when.
TIME BACK: Buy Your Week Back, Step By Step
Day 7: The Clutter Cut
8+ hours/week freed instantly
We take over your calendar, rebuild your ideal week, and put “Do Not Disturb” blocks around all the noise so you can focus on your needle-moving deep work
Comms filtered so only CEO‑level issues ever hit your eyes
Day 14: Admin Off Your Plate
15+ hours/week freed
Scheduling, reschedules, basic client comms, and vendor ping‑pong are fully delegated
You’re no longer the bottleneck for calls, meetings, and “quick questions”
Day 30: You Operate in Your Genius Zone
22+ hours/week freed
Your top 10 recurring tasks are documented, delegated, and running on SOPs
You spend the majority of your week on strategy, deals, and leadership instead of Slack, email, and ops fires
VISIBILITY: You Know the Score Every Single Day
Day 7: Numbers in One Place
Executive dashboard live for all entities
Daily revenue, cash in bank, and key performance snapshots in a single view you can check over coffee.
Day 14: Pipeline Comes Into Focus
Lead + sales pipeline connected to your dashboard
You see new leads, follow‑ups, and stuck deals in one place instead of guessing from random screenshots.
Day 30: Full Ops Command Center
Core ops KPIs (fulfillment, CS, projects) live and tracked
You can see, at a glance, where revenue is coming from, where it’s leaking, and who owns fixing it.
CONTROL: You Stop “Hoping” And Start Directing
Day 14 : CEO-Level Weekly Rhythm
Weekly Executive Review meeting installed
Clear agenda for revenue, pipeline, and priorities so every week ends with decisions made and next steps assigned.
Day 30: Leadership Machine Installed
Exec cadence fully operational: decisions tracked, owners assigned, blockers cleared every week
Your team runs on a predictable rhythm; you show up, get briefed, make calls, and leave with everything moving without you.
Our 30-Day Service Promise:
If we haven’t:
Freed at least 20 hours/week from your plate,
Launched your Exec Dashboard, and
Installed your Weekly Executive Review
by Day 30 (and you’ve shown up to the agreed meetings), we work for free until those three are in place.
THE 30 DAY COMMAND INSTALL
Simple, fast, and built around your real life as a $1–10M founder.
Days 1–3: Stabilize the Chaos
Access & Deep Dive
We plug into your calendar, inbox, CRM, and finance tools. You get one kickoff call; we handle the rest.Calendar Takeover
We rebuild your week around deep work, leadership, and sales. Low‑value meetings get cut, consolidated, or delegated.Pipeline & Priority Cleanup
We map your current deals, clients, and projects into a single, clean pipeline so you know exactly what’s on fire and what can wait.
Your life upgraded: By the end of Day 3 you wake up knowing exactly what matters today and what can be ignored.
Days 4–7: Turn the Lights On
Exec Dashboard Live
We ship your first version of the Command Dashboard: daily revenue, cash on hand, pipeline value, and key ops indicators in one view.Alerts & Daily Briefs
You start getting a simple daily brief: “Here’s what happened yesterday, here’s what matters today, here are the blockers.”Quick‑Win Fixes
Any obvious leaks (billing gaps, stuck invoices, unassigned leads) get patched in this window for fast ROI.
Your life upgraded: In under a week, you can check the health of your business from your phone in under 2 minutes.
Days 8–14: Install Your CEO Cadence
Weekly Executive Review Built For You
We design and run your first Weekly Executive Review: revenue, pipeline, priorities, and people. You show up, get briefed, make decisions, and leave.Owner, Deadline, Next Step For Everything
Every major initiative gets an owner, a due date, and clear next actions. No more “who’s on this?” in Slack.Communication Rhythm
We set the rhythm for leadership, team, and one‑to‑one check‑ins so everyone knows when issues get solved and where.
Your life upgraded: You stop firefighting and start directing. Every week ends with decisions made and momentum, not more open loops.
Days 15–30: Build The Delegation Engine
Top‑10 Task Audit
We audit how you actually spend your time and identify your top 10 recurring tasks that don’t require a founder brain.SOPs + Delegation Waterfall
We document, systemize, and delegate those tasks to your existing team (or our partners) with clear “how‑to,” success metrics, and escalation rules.Command Center Finalized
Dashboards, cadences, and delegations are connected: what gets measured drives the agenda, and what’s decided gets done by someone who isn’t you.
Your life upgraded: By Day 30, you’re out of the weeds, operating from a Command Center instead of your inbox and calendar.
NOT A VA,
NOT A $250K COO,
AN EXECUTIVE BUSINESS PARTNER
PRICING THAT MATCHES YOUR STAGE:
Displayed daily. Billed every 4 weeks for consistency and lower churn.
ENTERPRISE COMMAND CENTER
From $12,000 every 4 weeks (≈ $429/day)
For founders at $5–10M needing full command and scale
Includes dedicated operator, exec cadence, revenue ops, board‑level reporting
OPERATIONS ENGINE
From $6,000 every 4 weeks (≈ $214/day)
For $1–5M founders outgrowing VAs
install dashboards, delegation, weekly exec review
GROWTH ACCELERATOR
From $3,000 every 4 weeks (≈ $107/day)
For early stage- tactical execution + admin with operator oversight
THE FINE PRINT:
Systems Install setup applies- waived with 6 or 12‑month commitment
Prepay annual: 16% savings (BUY 10 MONTHS, GET 2 FREE!)
Prices shown daily for clarity; billed every 4 weeks